The Mind’s Eye
“The difference between false memories and true ones is the same as for jewels: it is always the false ones that look the most real, the most brilliant.” – Salvador Dali
Helen Fukuhara, wife of a watercolor artist and daughter of an abstract painter, received her bachelor’s degree in music and speech arts. She later went on to study fine art, including ceramics, printmaking, and mixed media in Los Angeles. Eventually, she moved towards two-dimensional work. She is now 61 years old and continues to make art.
None of this sounds minutely interesting, as it almost appears to be a somewhat predictable storyline. Except that Helen is congenitally blind. Continue reading
Posted in Neuroaesthetics
Tagged abstract art, ann marie barry, archetype, Art, dream, imagination, mind, paranoiac-critical, Salvador Dali, surreal, unconscious
Move Them: How Audi Jumpstarted a Revolution
Begin scene: It’s dawn. Sunlight whispers through the windows in the living room of a traditional Victorian home. Cue music: Piano keys begin to chime and sway with the camera as it pans around the room. As it moves, the cherry hardwood floors are stripped away panel by panel, exposing a shiny white foundation. Aged candle holders disappear as Jonathan Adler-like pottery take their place. Antique chairs vanish, quickly replaced by MoMA-esque seating. Hard, overbearing walls turn to glass, revealing the blossoming trees outside. Even Fido, the refined Briard sitting by the fireplace, morphs into a dominant and athletic Old English Mastiff. Cue drums: An impressive Bose stereo system appears, as does a bicycle under the staircase. The dark and dated room has suddenly become illuminated and contemporary.
After panning 360 degrees, the camera pauses, then turns back outside. A silver Mercedes Benz sits patiently in the driveway until—poof—a sleek, black Audi A4 assumes its position. The screen turns black with the exception of three words in white: “Progress is beautiful”.
Cue female’s voice singing: The car drives down a suburban street, swathed in dappled light. The camera glides over the interior’s features: chrome, wood, glass, clean lines. End scene.
Hello, Audi. This is the new luxury. Continue reading
Posted in Advertising & Marketing
Tagged advertising, association, Audi, audience, beauty, BMW, buzzwords, campaign, car, cognition, commercial, ELM, emotion, excellence, imagery, Keogh, luxury, Mercedes Benz, mind, passion, progress, revolution
When you get sudden flashes of perception, it is just the brain working faster than usual. But you’ve been getting ready to know it for a long time, and when it comes, you feel you’ve known it always. – Katherine Anne Porter
Our brains are meaning-seeking machines. Somehow, through the constant flow of visual information, this organ can put together the bits and pieces of our surroundings to create what we call “meaning”. This function of understanding is undoubtedly the most crucial quality of what it means to be human, and thanks to modern science, we are now beginning to assemble a neurological construct that gives light to the inner workings of these most fabulous machines. Continue reading
Posted in Neuroaesthetics
Tagged ann marie barry, Art, brain, emotion, jospeh ledoux, mind, Neuroaesthetics, Paul Cezanne, perception, perceptual aesthetics, picasso, rothko, semir zeki, tinbergen
I am pursuing the impossible. I want to paint the air.
– Claude Monet
In the nineteenth century, the world took on a powerful technological pursuit and succeeded beautifully. The Industrial Revolution brought about mass change to the ordinary and extraordinary lives of humans worldwide. Locomotives afforded those who could match the expense with the gift of travel – an experience that suddenly brought coasts and countries that much closer to each other. Scientific advancements were also taking place, improving the knowledge of chemistry, engineering, and physiology.
These physical progressions in the practical world initiated sub-revolutions in trades across the board. Mechanics and doctors were working with entirely new fields. The Industrial Revolution had definitely produced powerful material results; and with this great change and innovation, came new ability and inspiration. It was if the Revolution byproduct was an ethereal intellect, left lingering in the air.
Art is materialized reflection. When the world experiences revisions, you can be sure that the art world will simultaneously react. To look at the history of art is to look at the stratum of a mountainside: each layer varies in composition (i.e. subject, era, location), color (i.e. medium), and depth (i.e. length of time period). Each layer is created by what is physically occurring in the world. When the Revolution struck, doors for artists’ commentary flew open. This is not to say that Renoir and Pissarro suddenly felt the urge to paint large trains. Rather, as mentioned before, the lingering and stimulating intellect in the air generated the enthusiasm needed to produce genius.
One of the first, and most notably one of the best, to rebel against the conventional philosophy of the French Academy (Hurwitz, L. S., 1996) was Oscar-Claude Monet. Straying from Realism, up and coming artists sought a different kind of “real” which dealt with ideas and methods that were considered radical at the time. Artists were painting what they were seeing and perceiving, not just what they knew. The name of this movement, came from one of Monet’s earlier works, “Impression: Sunrise” (Rakow, P., 2007). Their primary concern is seemingly simple, yet vastly valuable to the world of perception: light. Continue reading